Take Your Child To Work Day

April 16, 2019

Laura Meyer

Events, Branding

Project At‑a‑Glance
      Role
      Lead Designer, Art Direction, Video Storyboarding & On-Set Support
    
      Goal
      Create a fun, engaging, and brand-aligned visual theme for a high-visibility company-wide family event
    
      Collaborators
      Corporate Communications, Copywriter, Videographer, Video Producer, Executive Stakeholders
    
      Deliverables
      Event logo, Themed materials, Signage, T‑shirts, Presentation assets, Invitation email, Post-event video
    
      Tools
      Illustrator, Photoshop, InDesign
    
      Impact
      Increased employee participation, positive feedback from families, cohesive multi-media event experience

“I want to recognize Laura for her partnership on Take Your Child to Work Day this year. This event requires detailed coordination and multiple deliverables from different teams. This year I felt relief that came from knowing I had Laura in my corner. She never hesitated to lend a helping hand and went above and beyond to make sure all materials and deliverables were high-quality. I knew I could count on her to share her opinion and new ways of doing things while still staying committed to her stakeholders. This all would not have been possible without Laura. THANK YOU!”

— Victoria K. // Corporate Communications Specialist, Kronos Inc.

Event video

December 17, 2018

Laura Meyer

Branding, Events

Legend Makers 2018

December 17, 2018

Laura Meyer

Branding, Events

Legend Makers is an exclusive annual trip that is earned by providing exceptional service to Kronos customers and prospects. By meeting set goals, sales and service employees can earn a spot on this prestigious trip.

Each year a new location is chosen and a custom theme is created. I designed the theme, announcement emails, and program materials which included luggage tags, document pouch, and custom themed dinner invitations for each night of the trip.

Nightly event invitations

June 5, 2018

Laura Meyer

Events

SAPPHIRE + ASUG

June 5, 2018

Laura Meyer

Events

Project At-a-Glance
      Role
      Lead Designer, Art Direction
    
      Goal
      Create an engaging trade show presence aligned to brand
    
      Collaborators
      Event Marketing, Copywriter, Print Vendors, Executive Stakeholders
    
      Deliverables
      Booth graphics, Handouts, Email campaign, Social assets
    
      Tools
      Illustrator, InDesign, Photoshop
    
      Impact
      High booth engagement, strong lead capture, positive feedback

“I absolutely ADORE the SAPPHIRE booth graphics! They are spectacular, astonishing, incredible and more! Thank you for all of your amazing work to get these done in the timeframe you did.”

— Kylene Z., Director, Industry Marketing, Kronos, Inc.