Project At‑a‑Glance
Role
Lead Designer, Art Direction, Video Storyboarding & On-Set Support
Goal
Create a fun, engaging, and brand-aligned visual theme for a high-visibility company-wide family event
Collaborators
Corporate Communications, Copywriter, Videographer, Video Producer, Executive Stakeholders
Deliverables
Event logo, Themed materials, Signage, T‑shirts, Presentation assets, Invitation email, Post-event video
Tools
Illustrator, Photoshop, InDesign
Impact
Increased employee participation, positive feedback from families, cohesive multi-media event experience
“I want to recognize Laura for her partnership on Take Your Child to Work Day this year. This event requires detailed coordination and multiple deliverables from different teams. This year I felt relief that came from knowing I had Laura in my corner. She never hesitated to lend a helping hand and went above and beyond to make sure all materials and deliverables were high-quality. I knew I could count on her to share her opinion and new ways of doing things while still staying committed to her stakeholders. This all would not have been possible without Laura. THANK YOU!”
Digital signage
Event signage
Event video
Event badge
